In this episode of #2minMBA, Bobby Hicks explains how you can get your business website to rank on the first page of google by implementing Search Engine Optimization also referred to by its acronym, SEO. SEO is the process of affecting the visibility of a website in a search engines unpaid results or "organic" results.
There are 2 different types of SEO, on-page SEO and off-page SEO. On-page SEO is anything you do within your website to optimize it for search engines. Off-page SEO is anything you do outside of your website that can drive traffic to your website and generate new leads. Off-page SEO is very labor intensive but can ultimately be one of your biggest lead generators if implemented correctly.
To learn more about Search Engine Optimization, you can visit this episode's show notes by visiting